Photo · Unsplash
For every kilometre we ski, we're raising for men's mental health.
We've lost friends. Most blokes we know have. The version of "ordinary" that says you grit your teeth and don't talk about it is killing people we love. This expedition is the loudest, daftest way we know to say: ask the question, have the conversation, get the help.
100% of public fundraising goes to the charity partner. Sponsor contributions cover expedition logistics; any surplus rolls into the fund.
Sponsors at every tier are credited as part of the fundraising campaign — in the launch press release, on every fundraising landing page, and on the audio dispatches from the ice.
"The story isn't four blokes on skis. The story is what made four blokes need to ski 1,130 km in the first place — and what we're asking the country to do about it."
Get on the sled.
If any of this lands — even a little — we'd love a 30-minute call. We'll come to you, we'll bring the pulk, and we'll be honest about what works.